Content Management

How you choose to manage your content is the cornerstone to your website success.

Choosing the right content management system for your goals is the first step toward a better website!

So, what is a content management system? Simply, it is the back-end of a live website, that the website is programmed in. It is where an admin goes to change/add content to the website.  When choosing which content management system to use, it is important to know what your goals are for the website, and what kind of design you are looking for.

At Mad Men Marketing we go a few different routes when it comes to rebuilding your existing website or creating a new one.  When creating a brand new website, we recommend either using Wordpress or ExpressionEngine as the platform of choice.  We have found these are the best, based on performance, support, scalability, and other numerous reasons. They are both high quality as well as user-friendly.  If you are planning to redo your current website, we will either work with your current content management system, or convert it to a new platform.  Check out our Wordpress Services and ExpressionEngine page for more information on the specifics that each platform offers.

Basically, we are here to make things easier.  We want you to spend less time worrying about your website and more time focusing on your business.  We want the potential clients visiting your site to have an easy time navigating around your site.  Having the back-end of the website admin-friendly will save you a lot of time.  We will set up a website so that your business looks professional, and accomplishes the goals you would like to achieve online.