Jumpin’ Jehosaphat Jacksonville Jaguars!
I don't fault Jones-Drew one bit for wanting to renegotiate. He's 27. He's in the prime of his career and a franchise player, playing a position with a very short shelf-life. He's the face of the franchise and receiving mediocre pay. Aside from that, Jacksonville could use more marquis players that spend their careers exclusively in Jacksonville, a la the...
WARNING: You really don’t know that much about branding…do you?
I bet if you are in marketing you probably have no clue why a good brand is important...or what you think a brand is, truly isn't what a brand should be...only read on if you are ready for some podium soap box ranting about branding...well lack there of - WARNING: this is kind of winded. I learned a great deal...
Efficiency is Key
The message I really want to convey in this blog, is KNOW WHAT YOU'RE GOOD AT and CAPITALIZE on it. Typically what we enjoy doing is something we excel in doing. America, for instance has long been trending toward a service economy from a manufacturing economy. Some people get a little disheartened that nothing is made in the USA anymore,...
Broadcast Television
Better yet, if you are small business with a budget of less than $100k per year - have you ever considered buying broadcast? You may be shocked to learn some things...Have you ever wondered how great it would be for your business if you could have a spot in American Idol? Or CSI, Blue Bloods or any other big prime...
Mobile Advertising is Taking Over
Where do you spend your ad dollars? With online usage jumping through the roof the past couple years, advertisers now have to consider this as a means of advertising. After reading an article by Richard Ting on theAtlantic.com I thought about these changes to the advertising world, and was able to put some numbers to it. People are now spending...