The Foreign Nature of Foreign Marketing
Case in point... The first advertisement that stood out to me in Italy was a HUGE ad for shopping mall outlet stores (keeping in mind that the entire ad was in English - which is a completely different topic altogether) it was on a drop cloth, suspended in the beautiful San Marco Square in Venice. It was brought to my...
Ciro Lavadenz, Thank You
Ciro is probably the most generous and accommodating man that I've had the pleasure of meeting. He possesses an intricate working knowledge of logistics, finance, and international business. Without his guidance, my experience here would have certainly been a different one. Ciro, I thank you, sir on behalf of all of us that had the pleasure of making your acquaintance....
Billboards…Are They Valuable? Is Your Message Strong?
How can you remain effective? Well I am in the midst of my cross country journey shooting the Friends, Family, Future project, and I am constantly reminded about the same lack of clarity being displayed...and yes I am seeing a TON of billboards, and this is why I started out talking about them. I saw an ad for Mc Donald's...
Calling All Entrepreneurs
The thing that anyone from the US would notice immediately, is that because the servers are not heavily reliant upon tips, customer service at any location, is severely lacking. If someone could open a restaurant here, and simply pay the servers based on a tip system, customer service would be remarkably upgraded. As it stands, sitting down and eating anywhere...
A List of Fun Facts About Argentina Based on Empirics
I have not seen a single stray cat. There is, however, a large population of stray dogs who are so street savvy that they will wait for the crosswalk sign to change and walk within the boundaries of the crosswalk. Services are cheaper here! A full massage cost the equivalent of 22 American dollars. There is a large Italian influence...