Mad Men Marketing Expanding Presence in Jacksonville
The Committee will bring together DVI Board members, partners and staff with the hope of helping DVI continue to promote Downtown Jacksonville’s many assets. The plan is to address current misconceptions and help advocate further improvements, so the forward momentum DVI has already ignited in this fine city of ours continues to burn! It is an absolute honor to...
New Fall Season Changes Media Buying
New fall shows, mean new ratings. New ratings mean new places to spend your money and a new audience to see your product or service. The new fall season will definitely shake up prime time, although I don't foresee CBS relinquishing the cobra clutch they have on Thursday nights. I encourage everyone to get excited, step out of your box,...
All Hop’d Up On Craft Brew
Each Friday, we will choose a new local brewery to patronize and sample their wares. Today, Friday the 13th, the crew joins Aardwolf and the "wolfpack" to sample their 4 new offerings. I'm especially excited to get my hands on the Belgian Pale Ale. It's important to support local businesses for Mad Men Marketing, but aside from that, local brewers...
The Highly Controversial Blog That Mentions Syria
Investors are very cautious, more accurately put, they're probably straddling the line between prudent caution and paranoia. The growing concerns about a multi-national force becoming entangled in a region that has demonstrated continued and unrelenting civil turmoil only serves to further perpetuate the financial instability as it pertains to the S&P 500, and the DOW. Moreover, as one country goes,...
Research And Why We Love It
Research in marketing is utilized to discover consumer insights which, in turn, drives business decisions and the strategy that is to follow. The world is quickly beginning to quantify and track EVERYTHING (and I do mean everything). This is fantastic news for marketing and advertising. We can use these metrics to our advantage. As a matter of fact, we better...