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2015 NFL Mock Draft

Category: Uncategorized • April 21, 2015

Buccaneers- Jameis Winston:  The obvious choice, and probably a safe bet.  His leadership and football IQ are very high, and he probably doesn't get enough credit for being intelligent.  He's a mobile guy that prefers to stay in the pocket.  Will he do some questionable things in his personal life, away from the field?  Almost a guarantee. Titans- Marcus Mariota:...

The Golden Apple

AT&T will no longer be a part of the 30 companies counted toward the calculation of the Index.  This comes on the heels of a 7-1 stock split by Apple, which lowered the price/share to a much more reasonable $125.  Apple is one of, if not THE most valuable company out there and it will no doubt rev up the...

Yahoo! or Yahoo -_-

Category: Uncategorized • October 28, 2014

It has been recently reported that Yahoo is interested in acquiring BrightRoll (a company whose platform specializes in the management and automation of video advertising campaigns) to the tune of ~$700 million.  While this looks good on paper, the true nature of this acquisition is not so cut & dry.  The benefits that BrightRoll could immediately provide to Yahoo are...

Mobilizing Marketing:  The Shift to Mobile Ads

Category: Advertising,Jacksonville Ad Agency • October 1, 2014

Clearly, mobile ads are the future.  Like, the very near future.  Maybe by 3:30 today.  Utilizing mobile advertising potential to its maximum involves real-time marketing savvy and ubiquitous access to the demos that you are trying to reach.  Mobile advertising allows for both.  Whether its through social media or direct email/text, companies can use mobile ads to get their products...

Isn’t It Ironic….Don’t Cha’ Think?

Category: Industry News,Jacksonville Ad Agency • September 24, 2014

Cadillac was founded in 1902 in Detroit.  Wonder where the Cadillac name comes from?  The founder of Cadillac, Henry Leland, decided to name his auto brand after the founder of Detroit, Antoine Laumet de La Mothe, sieur de Cadillac (quite a mouthful isn't it?).  The Cadillac emblem is even meant to resemble his coat of arms!    So, why would a...