Mad Men Marketing Blog

Checkout what's new at Mad Men and what's going on around the interweb.

This mock draft is coming a little later this year, but the combine has come and gone and we're only hours away now....

Posted by ryanblair in Advertising, Economics, International | November 16, 2016

Social media wants to be your one stop shop for, well.... everything....

Posted by Kenny Blair in Economics, Industry News, Jacksonville Ad Agency | February 11, 2016

The mobile economic kingdom has risen. Where do you fit in?...

Posted by ryanblair in Economics, International, Jacksonville Ad Agency | March 6, 2015

Apple to Join The Dow Jones Industrial Average...

Posted by Kenny Blair in Advertising, Jacksonville Ad Agency | October 1, 2014

The transition to mobile advertising is already in full swing...

Posted by ryanblair in Industry News, Jacksonville Ad Agency | September 24, 2014

Cadillac is packing up its HQ and moving to NYC...

Posted by Kenny Blair in Community, Economics, Jacksonville Ad Agency | September 8, 2014

Examining the impact of premier college football programs to their local economy....

How to advertising and market to millennials in Jacksonville, Florida....

With 3 billion eyes glued to the World Cup over the course of a month, a lot of advertising dollars are pushed in its general direction....

Posted by ryanblair in Advertising, Communications, Industry News | June 4, 2014

(Kim Braesch) Net neutrality’s demise may have a greater impact than just a longer load time on your Hulu videos. ...

Posted by ryanblair in Advertising, Jacksonville Ad Agency, Media | May 15, 2014

(Kim Braesch) Sometimes logos change for the better and sometimes they completely miss the mark....

Posted by ryanblair in Jacksonville Ad Agency, Local | May 6, 2014

(Kim Braesch) When you're asked about local activities, do you even know what to suggest? What IS there to do in Jax?...

Our 2014 NFL Mock Draft...

Posted by ryanblair in Advertising, Jacksonville Ad Agency, Media | April 1, 2014

The Myspaceification of Facebook...

Posted by ryanblair in Advertising, Industry News, Jacksonville Ad Agency | March 14, 2014

Google developing a way to cross digital boundaries......

Embrace them or neglect them, they're here to stay....

Posted by ryanblair in Advertising, Economics, Industry News | February 14, 2014

The dynamic between consumers and those with a product to sell or service to offer has changed both dramatically and forever....

Posted by ryanblair in Advertising, International, Jacksonville Ad Agency | January 27, 2014

World Cup > Super Bowl > Winter Olympics...

Posted by ryanblair in Agency News, Economics, International | October 17, 2013

A fun rant about protectionism, import/export, and misplaced nationalism...

Posted by ryanblair in Economics, Industry News, International | October 14, 2013

Mobile e-commerce is spreading like wildfire as mobile devices become the dominant medium to surf the web....

Posted by ryanblair in Advertising, Agency News, Creative | October 4, 2013

A brand-new car becomes a canvas for 9 local artists...

Posted by ryanblair in Jacksonville Ad Agency, Local | September 19, 2013

It's no secret that parking downtown is dreadful, but things may be looking up.......

Posted by ryanblair in Agency News, Jacksonville Ad Agency | September 17, 2013

EVP/Creative Services Director, Michele Bozzuto joining DVI's Marketing & Communications Committee...

Posted by ryanblair in Advertising, Agency News, Jacksonville Ad Agency | September 17, 2013

September through December is always my favorite time for TV. TV limps through the summer without its big lineup and instead offers a smattering of game shows....

Posted by ryanblair in Agency News, Creative, Jacksonville Ad Agency | September 13, 2013

Mad Men Marketing Craft Brew Crew kicks of their initiative on Friday the 13th....

Posted by ryanblair in Agency News, Communications, Economics | September 5, 2013

It appears the U.S. is on the verge of becoming embroiled in another altercation in the Middle East...

Posted by ryanblair in Advertising, Agency News, Economics | August 29, 2013

Methodology, Analytics, Research Methods, And Why It All Matters...

Posted by pwitt in Advertising, Agency News, Communications | August 29, 2013

So you got a degree. Congratulations! Now what the heck do you do?...

Posted by cphillips in Communications, Jacksonville Ad Agency | August 23, 2013

I am competitive....

Telecommunications, the top 2 search engines, social networking, and more......

Posted by ryanblair in Communications, Jacksonville Ad Agency, Media | August 14, 2013

All loyal Apple users should abandon all hope of Apple returning to the creative behemoth that they once were....

Posted by colin in Industry News, Jacksonville Ad Agency, Media | August 13, 2013

DOTA 2 tournament, jacksonville ad agency, microtransactions...

Posted by ryanblair in Economics, Jacksonville Ad Agency, Research | July 15, 2013

There's a litany of clever acronyms used to describe socio-economic standing. ...

Tomorrow is Independence Day and Chris McCaffrey from Jacksonville Running Company joined Mad Men Marketing at tonight's Art Walk...

Everyone's heard of the black market. Does anyone know what it is exactly? Did you know there was a grey market?...

The dust has settled and day 1 of the NFL draft has come to an end. Here is a synopsis of our picks and how they stacked up to what happened....

This is it! The final installment of our mock draft, the day before the draft! Picks 26-32...

Posted by pwitt in Advertising, Communications, Creative | April 23, 2013

With season six airing of the show Mad Men, it sparked my curiosity of how an agency like Sterling Cooper would manage in today’s world....

This portion of our mock draft will cover the mid-latter portion of the first round. Update has been made to 2nd portion due to Revis Trade. Picks 17-25...

If you saw the blog yesterday and were really excited to see who we'd be selecting today, wait no longer! Picks 9-16...

This is the first time we've ever done an NFL mock draft, but they're fun, and I've been thinking about doing one for awhile. Picks 1-8...

Posted by ryanblair in Community, International, Jacksonville Ad Agency | April 15, 2013

You may have heard rumblings that One Spark is coming to Jacksonville, and that it's a big deal....

Posted by ryanblair in Community, Jacksonville Ad Agency, Social Media | April 8, 2013

I've said it before, Google never does anything half-assed....

Posted by ryanblair in Economics, International, Jacksonville Ad Agency | April 3, 2013

Last night, my friend Cecilia, who is from Argentina, asked my opinion on the new Pope. ...

Posted by ryanblair in Creative, Jacksonville Ad Agency, Media | March 18, 2013

Last Saturday I was at the beach with some friends and family, soaking up the Florida sun. ...

Posted by ryanblair in Advertising, Creative, Jacksonville Ad Agency | March 11, 2013

Boxing fanatics may remember the 90's when boxers would have temporary graphics painted on their body (often Golden Palace)....

Posted by ryanblair in Economics, Industry News, Jacksonville Ad Agency | March 6, 2013

The mere fact that the general population prefers to say that they're going to Google something instead of simply saying they're going to search for something...

Posted by ryanblair in Agency News, Jacksonville Ad Agency, Local | February 27, 2013

2013 has been a whirlwind at the Mad Men office. The new year has ushered in new clients, new personnel, and new opportunities....

Posted by ryanblair in Economics, Industry News, International | February 22, 2013

This past week saw Heinz sold to Warren Buffett and 3G Capital, a Brazillian investment firm to the tune of 23 BILLION dollars. ...

Ever heard an attorney make the bold statement that they'll "fight for you"? Of course you have. Do these amorphous legal combatants in suits have your back?...

Posted by ryanblair in Creative, Industry News, Jacksonville Ad Agency | January 7, 2013

The way you present yourself or your business is a direct reflection to the business community at-large of who you are....

Posted by michele in Advertising, Agency News, Jacksonville Ad Agency | January 4, 2013

An Account Strategist is responsible for the initiation and execution of the company’s business development strategy....

Beaches Habitat Doubles Revenue with Agency Partnership. This year, Mad Men Marketing was given the opportunity to team up with the...

A long time ago, a law firm told me that they weren't interested in marketing, advertising, or any kind of social engagement with prospective clients...

Can you see the hidden dalmatian in this image? He's there, I promise. Challenge yourself before you continue to read because I will tell you....

Posted by ryanblair in Industry News, Jacksonville Ad Agency, Research | September 14, 2012

We've all been there. It's time to buy a new car. You shop around and you feel constantly hounded by a salesman....

Posted by michele in Advertising, Agency News, Creative | September 13, 2012

We are happy to announce that our agency will be participating in this year’s National Park(ing) Day!...

Posted by ryanblair in Advertising, Economics, Jacksonville Ad Agency | September 1, 2012

"Conjure magic for them, and they will be distracted". ...

Posted by ryanblair in Advertising, Communications, Jacksonville Ad Agency | September 1, 2012

"Dude, you're getting a Dell"! Remember that? These and countless others were staples of strong marketing campaigns that led to the growth of emerging companies...

I was reading a post in Ad Age today and it got me thinking.. As we push further into the digitalsphere.. Are the companies actually becoming the consumers?...

Posted by ryanblair in Jacksonville Ad Agency, Local | August 29, 2012

We all have our little spots, our hole-in-the wall places that we adore. So here is the rundown of all the Mad Men favorite places to dine....

Mad Men Marketing is privileged to have our fire escape balcony overlook one of the last remaining drive-through back alleyway left in Downtown Jacksonville....

Posted by ryanblair in Community, Jacksonville Ad Agency, Local | August 22, 2012

Jacksonville is very near and dear to my heart. Of all the sun-drenched places in the world, I chose this locale of my own volition....

A new era has begun in Jacksonville, and Jaguar fans should be excited. Head coach Mike Mularkey has implemented a high-octane, balanced, and efficient offense...

The nation's economy and its lack of perceived upswing will be at the heart of the political discussion this election year, as it should be....

Most every company has a "frequently asked questions" section on their website. Its motives are quite obvious.. however, you will notice we do not....

Posted by ryanblair in Economics, International, Jacksonville Ad Agency | July 30, 2012

Four years have passed since Michael Phelps' accolades at the Olympic games in Beijing. ...

If you are a watcher of HBO and any of their Original Series programming, you may have gotten a glimpse of their new show The Newsroom...

Posted by ryanblair in International, Jacksonville Ad Agency | July 25, 2012

For those of you that don't know, a hostel is like a bed and breakfast for minimalists. Up until my exploits in Argentina, I had never been exposed to a hostel....

Posted by michele in Advertising, International, Jacksonville Ad Agency | July 20, 2012

As I scribe my first blog after returning from abroad, I choose the subject of foreign marketing. We are constantly inundated with advertisements...

Posted by ryanblair in International, Jacksonville Ad Agency | July 20, 2012

As I look back on the time that I've spent in Argentina, I would like to single out an individual who put forth a great deal of effort to ensure my group had a ...

After 3 weeks in Argentina, a few glaring business opportunities have managed to seize me by the throat and throttle me....

I have been in Rosario, Argentina since the 20th of June. Since then, I have observed several differences between our countries based on observation....

Posted by justin in Advertising, Industry News, Jacksonville Ad Agency | June 27, 2012

College Football has finally decided on a playoff system. As of 2014, the NCAA Football Championship will now be decided between 4 teams, rather than 2....

I met a fellow from Australia this past weekend, and as we were watching a the Italy/England "football match" or as we would call, soccer game....

I stumbled upon an interesting article on Mashable recently and I had to post about it. The article was an info graphic giving tons of internet facts....

Posted by justin in Creative, Industry News, Jacksonville Ad Agency | June 24, 2012

The great debate has been going on for years now. And it doesn't seem to be slowing down at all....

Posted by michele in Agency News, Industry News, Jacksonville Ad Agency | June 21, 2012

We are very excited to announce that Mad Men Marketing is finally, officially making our move to the metropolitan district of Downtown Jacksonville...

The ever thriving St. John's Towncenter.. with its hustling and bustling sidewalks, hourly parking-space battles and lines at the purchase counter...

Posted by ryanblair in International, Jacksonville Ad Agency, Media | June 20, 2012

This November will find millions of Americans at the polls to determine who will be the face of our nation for the next four years....

Where has all the trust gone? Well, I'll tell you exactly where it's gone... After decades of false advertising.. It's gone to the "land of the missing sock"...

Posted by ryanblair in Advertising, Community, Jacksonville Ad Agency | June 14, 2012

The fundamental problem with an advertising campaign that incorporates a statement like "All In", is that not only does it carry with it a lot of expectations.....

Posted by ryanblair in Economics, International, Jacksonville Ad Agency | June 11, 2012

In 1817, David Ricardo first described the concept of comparative advantage. ...

Posted by justin in Advertising, Agency News, Industry News | June 6, 2012

I can still remember my first cell phone, green screen and all. The past 10 years have brought about huge changes in the cell phone...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | June 6, 2012

In our business, the client should always come first. Without them, we would have no one to create for! ...

Posted by justin in Advertising, Agency News, Industry News | May 31, 2012

In an effort to gain global appeal of its brand, General Motors has partnered with the English Premier League's Manchester United on a 5...

I was watching the new HBO documentary 'The Weight of the Nation' the other night.....

Posted by ryanblair in Advertising, Jacksonville Ad Agency, Media | May 29, 2012

The recent tropical storm made me think about how important diversifying communication efforts in a business can be....

Did corporate advertising decisions lead to the recent Facebook controversy with Wall Street, Morgan Stanley and other underwriters in the biz? ...

Let me pose a question. If you're a dieter, but you still enjoy the crisp, refreshing taste of a premium cola beverage, which ONE do you choose?...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | May 23, 2012

How many times have you seen a commercial on TV, notice yourself mentioning it to friends, having the ability to describe every amusing scene... right up until...

Posted by justin in Advertising, Agency News, Industry News | May 17, 2012

In an effort to "think more like a human", Google has revamped their search engine to consider different categories for a keyword. I...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | May 17, 2012

Nike is going to be the subject of this educational post... Welcome, class, to Marketing 101. Everyone in your seats? Let's get started....

Right now, at your fingertips, you have a limitless compendium of information. ...

As the use of online video viewing portals grows, I imagine advertising dollars will soon follow and in greater numbers than ever before....

Posted by ryanblair in Advertising, Jacksonville Ad Agency, Research | May 10, 2012

Epistemology is the nature of knowledge, or as one philosopher so eloquently put it, "how we know what we know"....

As the awareness of intellectual property rights grows, especially as we continue to venture further into the 'information age' - it's an interesting topic... ...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | May 8, 2012

Justin and I spent most of our day today working on another commercial for one of our clients. ...

Posted by ryanblair in Advertising, Communications, Creative | May 7, 2012

The modern-day consumer is flooded with advertisements throughout the day. Why should movies and video games deviate from that successful formula?...