Mad Men Marketing Blog

Checkout what's new at Mad Men and what's going on around the interweb.

Posted by ryanblair in Advertising, Economics, International | November 16, 2016

Social media wants to be your one stop shop for, well.... everything....

Posted by Kenny Blair in Advertising, Jacksonville Ad Agency | October 1, 2014

The transition to mobile advertising is already in full swing...

How to advertising and market to millennials in Jacksonville, Florida....

With 3 billion eyes glued to the World Cup over the course of a month, a lot of advertising dollars are pushed in its general direction....

Posted by ryanblair in Advertising, Communications, Industry News | June 4, 2014

(Kim Braesch) Net neutrality’s demise may have a greater impact than just a longer load time on your Hulu videos. ...

Posted by ryanblair in Advertising, Jacksonville Ad Agency, Media | May 15, 2014

(Kim Braesch) Sometimes logos change for the better and sometimes they completely miss the mark....

Posted by ryanblair in Advertising, Jacksonville Ad Agency, Media | April 1, 2014

The Myspaceification of Facebook...

Posted by ryanblair in Advertising, Industry News, Jacksonville Ad Agency | March 14, 2014

Google developing a way to cross digital boundaries......

Embrace them or neglect them, they're here to stay....

Posted by ryanblair in Advertising, Economics, Industry News | February 14, 2014

The dynamic between consumers and those with a product to sell or service to offer has changed both dramatically and forever....

Posted by ryanblair in Advertising, International, Jacksonville Ad Agency | January 27, 2014

World Cup > Super Bowl > Winter Olympics...

Posted by ryanblair in Advertising, Agency News, Creative | October 4, 2013

A brand-new car becomes a canvas for 9 local artists...

Posted by ryanblair in Advertising, Agency News, Jacksonville Ad Agency | September 17, 2013

September through December is always my favorite time for TV. TV limps through the summer without its big lineup and instead offers a smattering of game shows....

Posted by ryanblair in Advertising, Agency News, Economics | August 29, 2013

Methodology, Analytics, Research Methods, And Why It All Matters...

Posted by pwitt in Advertising, Agency News, Communications | August 29, 2013

So you got a degree. Congratulations! Now what the heck do you do?...

Posted by pwitt in Advertising, Communications, Creative | April 23, 2013

With season six airing of the show Mad Men, it sparked my curiosity of how an agency like Sterling Cooper would manage in today’s world....

Posted by ryanblair in Advertising, Creative, Jacksonville Ad Agency | March 11, 2013

Boxing fanatics may remember the 90's when boxers would have temporary graphics painted on their body (often Golden Palace)....

Posted by michele in Advertising, Agency News, Jacksonville Ad Agency | January 4, 2013

An Account Strategist is responsible for the initiation and execution of the company’s business development strategy....

Posted by michele in Advertising, Media, Social Media | October 31, 2012

I view social media as a necessary evil of our time. I can’t pinpoint when exactly it became so prominent, but the evolution has been swift and unyielding....

A long time ago, a law firm told me that they weren't interested in marketing, advertising, or any kind of social engagement with prospective clients...

Posted by michele in Advertising, Agency News, Creative | September 13, 2012

We are happy to announce that our agency will be participating in this year’s National Park(ing) Day!...

Posted by ryanblair in Advertising, Economics, Jacksonville Ad Agency | September 1, 2012

"Conjure magic for them, and they will be distracted". ...

Posted by ryanblair in Advertising, Communications, Jacksonville Ad Agency | September 1, 2012

"Dude, you're getting a Dell"! Remember that? These and countless others were staples of strong marketing campaigns that led to the growth of emerging companies...

I was reading a post in Ad Age today and it got me thinking.. As we push further into the digitalsphere.. Are the companies actually becoming the consumers?...

Most every company has a "frequently asked questions" section on their website. Its motives are quite obvious.. however, you will notice we do not....

If you are a watcher of HBO and any of their Original Series programming, you may have gotten a glimpse of their new show The Newsroom...

Posted by michele in Advertising, International, Jacksonville Ad Agency | July 20, 2012

As I scribe my first blog after returning from abroad, I choose the subject of foreign marketing. We are constantly inundated with advertisements...

Posted by justin in Advertising, Industry News, Jacksonville Ad Agency | June 27, 2012

College Football has finally decided on a playoff system. As of 2014, the NCAA Football Championship will now be decided between 4 teams, rather than 2....

I met a fellow from Australia this past weekend, and as we were watching a the Italy/England "football match" or as we would call, soccer game....

I stumbled upon an interesting article on Mashable recently and I had to post about it. The article was an info graphic giving tons of internet facts....

Where has all the trust gone? Well, I'll tell you exactly where it's gone... After decades of false advertising.. It's gone to the "land of the missing sock"...

Posted by ryanblair in Advertising, Community, Jacksonville Ad Agency | June 14, 2012

The fundamental problem with an advertising campaign that incorporates a statement like "All In", is that not only does it carry with it a lot of expectations.....

Posted by justin in Advertising, Agency News, Industry News | June 6, 2012

I can still remember my first cell phone, green screen and all. The past 10 years have brought about huge changes in the cell phone...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | June 6, 2012

In our business, the client should always come first. Without them, we would have no one to create for! ...

Posted by justin in Advertising, Agency News, Industry News | May 31, 2012

In an effort to gain global appeal of its brand, General Motors has partnered with the English Premier League's Manchester United on a 5...

Posted by ryanblair in Advertising, Jacksonville Ad Agency, Media | May 29, 2012

The recent tropical storm made me think about how important diversifying communication efforts in a business can be....

Let me pose a question. If you're a dieter, but you still enjoy the crisp, refreshing taste of a premium cola beverage, which ONE do you choose?...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | May 23, 2012

How many times have you seen a commercial on TV, notice yourself mentioning it to friends, having the ability to describe every amusing scene... right up until...

Posted by justin in Advertising, Agency News, Industry News | May 17, 2012

In an effort to "think more like a human", Google has revamped their search engine to consider different categories for a keyword. I...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | May 17, 2012

Nike is going to be the subject of this educational post... Welcome, class, to Marketing 101. Everyone in your seats? Let's get started....

Right now, at your fingertips, you have a limitless compendium of information. ...

As the use of online video viewing portals grows, I imagine advertising dollars will soon follow and in greater numbers than ever before....

Posted by ryanblair in Advertising, Jacksonville Ad Agency, Research | May 10, 2012

Epistemology is the nature of knowledge, or as one philosopher so eloquently put it, "how we know what we know"....

As the awareness of intellectual property rights grows, especially as we continue to venture further into the 'information age' - it's an interesting topic... ...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | May 8, 2012

Justin and I spent most of our day today working on another commercial for one of our clients. ...

Posted by ryanblair in Advertising, Communications, Creative | May 7, 2012

The modern-day consumer is flooded with advertisements throughout the day. Why should movies and video games deviate from that successful formula?...