Mad Men Marketing Blog

Checkout what's new at Mad Men and what's going on around the interweb.

Posted by justin in Advertising, Agency News, Industry News | May 31, 2012

In an effort to gain global appeal of its brand, General Motors has partnered with the English Premier League's Manchester United on a 5...

I was watching the new HBO documentary 'The Weight of the Nation' the other night.....

Posted by ryanblair in Advertising, Jacksonville Ad Agency, Media | May 29, 2012

The recent tropical storm made me think about how important diversifying communication efforts in a business can be....

Posted by jdblair | May 29, 2012

Wasted Money - Mad Men Marketing ...

Did corporate advertising decisions lead to the recent Facebook controversy with Wall Street, Morgan Stanley and other underwriters in the biz? ...

Let me pose a question. If you're a dieter, but you still enjoy the crisp, refreshing taste of a premium cola beverage, which ONE do you choose?...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | May 23, 2012

How many times have you seen a commercial on TV, notice yourself mentioning it to friends, having the ability to describe every amusing scene... right up until...

Posted by jdblair | May 20, 2012

I am excited about the recent bold moves GM has been making via Joel Ewanick...

Posted by justin in Advertising, Agency News, Industry News | May 17, 2012

In an effort to "think more like a human", Google has revamped their search engine to consider different categories for a keyword. I...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | May 17, 2012

Nike is going to be the subject of this educational post... Welcome, class, to Marketing 101. Everyone in your seats? Let's get started....

Right now, at your fingertips, you have a limitless compendium of information. ...

Posted by jdblair | May 14, 2012

CBS, ABC, FOX, NBC and CW...are working on unleashing their upfronts....

As the use of online video viewing portals grows, I imagine advertising dollars will soon follow and in greater numbers than ever before....

Posted by ryanblair in Advertising, Jacksonville Ad Agency, Research | May 10, 2012

Epistemology is the nature of knowledge, or as one philosopher so eloquently put it, "how we know what we know"....

As the awareness of intellectual property rights grows, especially as we continue to venture further into the 'information age' - it's an interesting topic... ...

Posted by michele in Advertising, Creative, Jacksonville Ad Agency | May 8, 2012

Justin and I spent most of our day today working on another commercial for one of our clients. ...

Posted by ryanblair in Advertising, Communications, Creative | May 7, 2012

The modern-day consumer is flooded with advertisements throughout the day. Why should movies and video games deviate from that successful formula?...

Posted by jdblair | May 7, 2012

I read some interesting articles at times, and some not so interesting. But then I come across some that just make me scratch my head.....

Posted by jdblair | May 7, 2012

This morning I was having a conversation with Michele, our VP/Director of Business Development regarding good creative vs. good planning....

Posted by jdblair | March 12, 2012

Media buying in Jacksonville, Florida is about understanding the market. You really don't know what you don't know when it comes to understanding this concept....

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