Lights, Camera, Action! What Goes Into a Video Shoot at Mad Men Marketing
In today’s content-driven world, high-quality video production can be the linchpin of a successful marketing strategy. Our video shoots are more than just hitting "record"—and yours should be, too! Here’s a deep dive into what goes into making a stellar video, from pre-production to post-production. Pre-Production: Laying the Groundwork for Success Before any camera is switched on, thorough planning is...
What is the Difference Between Hulu and Amazon Prime Video for Advertising?
As digital advertising continues to evolve, more businesses are turning to streaming platforms to reach their target audience. Many of our clients ask about the differences between advertising on popular platforms like Hulu and Amazon Prime Video. While both platforms offer powerful ways to connect with viewers, they each have unique features that can affect your marketing strategy. Here’s a...
What Social Media Platforms Are the Best to Advertise On?
In today's fast-paced digital landscape, choosing the right social media platforms for advertising is crucial to maximizing your brand's reach and engagement. Before anything else, let's explore the top social media platforms you should consider for your advertising efforts. Facebook Owned by Meta, Facebook remains a powerhouse in social media advertising due to its extensive user base and advanced targeting...
Placing Amazon Video Ads: A Step-by-Step Guide
In today’s digital age, video advertising has become one of the most effective ways to reach potential customers. With millions of daily active users, Amazon offers a unique platform for advertisers to reach a highly engaged audience. Whether you’re a seasoned marketer or new to Amazon’s advertising ecosystem, placing video ads on Amazon can significantly boost your brand's visibility and...
Advertising on Amazon: How Can I Use Video?
In the dynamic world of digital marketing, keeping up with the latest advertising platforms is crucial for maintaining a competitive edge. One of the most powerful tools in an advertiser's arsenal today is Amazon advertising. If you're looking to harness the power of Amazon's vast network and enhance your marketing strategies with engaging video content, this guide is for you....