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BEST BIG GAME TV Commercial

Category: Advertising,Television • February 10, 2025

Another year another mixed bag of Super Bowl commercials (not to mention a huge blowout of a game). Some really stood out to me while others left me wondering if the $8 million price tag for some of these spots worth it? Super Bowl is seen by the largest audience in the world but for some companies it’s still a...

Pickleball, Beer and Relevance: 2025 Michelob Ultra Super Bowl Ad

Category: Advertising,Television • February 10, 2025

Beer is Served Starting the ad with a hard serve the best-selling beer in America appears on screen to score an easy first point. The beer is being consumed by a pickleball duo. The viewers are engaged but to make it all better, two actors that never lost their buzz appear on screen. What I mean by not losing their...

Nike Aired Its First Super Bowl Ad in 27 Years — And It’s ALL Women. 

Category: Advertising,Television • February 10, 2025

Nike came in HOT for Super Bowl LIX, dropping a game-changing ad composed of all iconic women in sports and narrated by recent Grammy award-winning rapper, Doechii. I was only half paying attention to the game, but I was immediately locked in once this ad began. Nike has been around since 1971, and actually even a few years before that,...

Michelob Ultra’s ‘The Ultra Hustle’ Ad: Pickleball, Beer, and the Ultimate Sneaky Hustle

Category: Advertising,Television • February 10, 2025

If you haven’t seen Michelob Ultra’s "The Ultra Hustle" yet, stop what you’re doing and go watch it. Seriously. This ad has everything: Catherine O’Hara, Willem Dafoe, pickleball, and the sneakiest, most conniving beer hustle you’ll ever witness. It’s funny, unexpected, and a total win in the world of advertising. Let’s talk about why this commercial works so well—and why...

Evaluating the Best Super Bowl Ads of 2025

Category: Advertising,Media • February 9, 2025

The Super Bowl is more than just a championship football game—it’s the grand stage for the most anticipated advertisements of the year. In 2025, the best ads were front-loaded in the first half, which, given the tough loss suffered by the Kansas City Chiefs against the Philadelphia Eagles, was probably a good thing for viewers looking for some lighthearted entertainment....